By now, I hope everyone has seen the press release we put out this morning. Beginning THIS WEEK you will be able to buy Adia Nutrition in Albertsons!!
We have been working on this a while, and getting to this point has been a lot of hard work by Laura and Wen. They have been designing the boxes, reviewing the pricing and the shippers. They have both done an incredible job that all came to a head last week.
The order from Albertsons came in a week ago, we just haven’t been able to talk about it. We needed to ship the product last week, and we had a new configuration of boxes with 8 sticks in them, not 31. To make sure we made the shipping deadline, we all got together in a warehouse last Wednesday and spent 8 hours filling 5,000 boxes with 8 stick packs per box.
It was an incredible day, and it represented the culmination of months of hard work. Laura left her sick child at home, cancelled the rest of her day and sat there counting to 8 for 8 hours. Wen was right there as well, coordinating pickups, dropoffs, making boxes, filling boxes, counting cases and leading the effort from the front.
I’m a shareholder of Adia. I purchased some of the shares I own in the open market. I have never been prouder of this company than I was on Wednesday of last week.
Now that we’re there, the hard work starts. We’re going to start advertising and getting the word out to people to get out to the stores and start buying Adia!